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    Big Apple Pizza, Livermore

    How Ray Eliminated Phone Chaos and Reclaimed 30% of His Revenue

    Owner: Ray | Operational Since: 2011

    About Big Apple Pizza

    Located in the heart of downtown Livermore, Big Apple Pizza (BAP) has been serving up authentic New York-style pizza since 2011. Whether it's families enjoying a weekend dinner or young crowds soaking up the downtown vibe, everyone in Livermore knows: nothing beats a slice from BAP.

    Challenges Before VoiceBit

    Running a family-owned business, Ray relied heavily on family help during peak hours which wasn't always reliable. The result?

    • Missed phone calls and frustrated customers as the front staff juggled dine-in and takeout operations.
    • Lost delivery margins, since phone orders were redirected to third-party platforms.
    • Zero visibility into phone data, even though phone orders accounted for nearly 30% of total revenue.

    These challenges meant lost revenue, inconsistent service, and no way to retain repeat customers through personalized engagement.

    VoiceBit to the Rescue

    Ray partnered with VoiceBit to automate and personalize his phone operations. Within weeks, BAP's phone lines were powered by an intelligent AI voice agent capable of:

    Here's what changed:

    • Automating phone orders — handling calls instantly and accurately
    • Offering direct delivery — keeping profits in-house instead of giving them to third-party apps
    • Personalized upselling & loyalty — greeting repeat customers by name and offering loyalty rewards automatically

    Results That Speak for Themselves

    42% → 0%

    Calls missed before

    25+

    Hours saved/week

    30%

    Revenue automated

    Before VoiceBit

    • 42% of calls missed or put on hold
    • All phone delivery orders sent to 3rd-party apps
    • No loyalty or repeat customer program
    • No personalization

    After VoiceBit

    • 0 missed calls — every customer answered instantly
    • Direct delivery enabled — higher margins + better prices
    • Loyalty on autopilot — 1,200 points redeemed by repeat guests
    • System remembers every caller for a VIP experience

    Quantitative Impact

    • 25+ hours/week of phone labor reallocated to the kitchen
    • 10 new Google reviews in a single month due to improved experience
    • 30% of store revenue automated, all with a consistent 5-star ordering experience

    Ray's Takeaway

    "VoiceBit completely changed how we handle phone orders. Our customers love the faster response, and we're finally keeping delivery margins in-house. It feels like having a full-time front-desk manager, without the cost."

    Ray

    Ray

    Owner, Big Apple Pizza, Livermore

    The VoiceBit Advantage

    With VoiceBit, Ray didn't just automate his phone lines. He transformed them into a profit center. Today, BAP runs smoother, customers feel more valued, and the business grows without additional staff.

    Ready to Take BackControl of Your Orders?

    See how VoiceBit eliminates missed calls, cuts third-party fees, and turns every phone call into revenue.

    VoiceBitVoiceBit Dashboard
    Schedule Delivery
    Phone Revenue

    $28,420

    This Month

    Calls Answered

    99.2%

    Answer Rate

    Avg Ticket

    $48.70

    +12% vs last

    Recent AI Calls

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    Talk to the AI yourself by calling (925) 660-7336